In this webinar, we take a look at one of the key categories in convenience – alcohol. We explore what 2020 meant for the off trade and how suppliers can continue to look to maintain this growth whilst the on trade continues to recover. We arm you with key insight to ensure you go through 2021 well-positioned to keep winning in the off trade.
In this webinar, we will cover:
- We take a look back at the alcohol shopper in convenience throughout the pandemic; what was new, what changed in shopper behaviour in convenience and what can we learn
- What is expected for the alcohol category for 2021
- How can alcohol suppliers continue momentum in the channel in the next 3-6 months
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