The e-commerce marketplace in the APAC region for probiotics for women got shaped by a big wave of new product launches between 2017 and 2022, with the offering close to quadrupling from 48 to 231 products.
This complimentary report from Lumina Intelligence, for delegates to Growth Asia, analyses the APAC competitive e-commerce landscape and zooms in on the national developments in consumer engagement across

• leading brand owners, brands and products
• species and proprietary strains present in formulations of analysed probiotics
• probiotic suppliers
• health benefits

The research is based on the December 2022 edition of Lumina’s Probiotics data, which tracks 231 probiotics targeted towards women in 10 countries in APAC across probiotic supplements, juice, kombucha and cosmetics.